About Corey

Hey — thanks for taking the time to read this.

I'm Corey. Part marketer, part philosopher, full-time builder of things on the internet.

I'm a minor league athlete, major league nerd. A strategist with a soft side. Calm on the outside, calculated on the inside.

If you've followed my work for any amount of time, you know I care deeply about clarity, craftsmanship, and conviction — whether I'm writing a blog post, launching a product, or helping a SaaS company make more money without selling its soul.

What I do

I run Conversion Factory, a marketing agency for B2B SaaS companies. I write SwipeFiles, a newsletter where I break down real-world marketing strategies for 30,000+ subscribers. And I build software products on the side because I can't help myself.

I follow my curiosity until it turns into a blog post or a business. If you like sharp ideas, unapologetic transparency, and the occasional reference to Jurassic Park… you'll feel right at home.

What I believe

At the core of everything I do is this belief:

Marketing something you built to solve a real problem is a service to the world.

So I work hard to make sure good ideas get the attention they deserve.

In another life, I'd be digging up dinosaur bones or pulling G's in an F-22. This life? I'm just trying to create useful things and reflect the kind of care and intentionality I believe God modeled in His creation.

I write, build, and share consistently — because I believe learning in public is one of the most generous things you can do. And that's what this site is for.

Get in touch

Want to work together, chat about an idea, or just say hey? Reach out here.